{"id":24127,"date":"2017-04-18T15:58:55","date_gmt":"2017-04-18T15:58:55","guid":{"rendered":"http:\/\/redvolver.com\/olivari\/portfolio_page\/torre-velasca\/"},"modified":"2017-10-31T15:17:04","modified_gmt":"2017-10-31T15:17:04","slug":"torre-velasca","status":"publish","type":"portfolio_page","link":"https:\/\/www.olivari.it\/en\/contract\/torre-velasca\/","title":{"rendered":"Velasca Tower"},"content":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1493032235656{margin-top: 80px !important;background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1492678947240{padding-right: 10{1adff41c5ed09cf28db488199d6381e2896a2e4f10c7f91bd32a6edba73b55ee} !important;}&#8221;][vc_column_text]<\/p>\n<h6>BBPR, 1956<\/h6>\n<p>[\/vc_column_text][vc_separator type=&#8221;transparent&#8221;][vc_column_text el_class=&#8221;quote&#8221;]<\/p>\n<p style=\"text-align: left;\">When it was completed in the late 1950s, it became one of the distinctive landmarks of the City of Milan. The\u00a0Torre Velasca, designed by\u00a0<a href=\"http:\/\/www.olivari.it\/en\/designer\/bbpr\/\">Studio BBPR<\/a>, summed up the cultural atmosphere of the Lombard city at the height of its redevelopment in the post-war period.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;18358&#8243; img_size=&#8221;large&#8221; qode_css_animation=&#8221;&#8221;][vc_column_text]<\/p>\n<h6>VELASCA<\/h6>\n<p>BBPR &#8211; Out of production[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;80&#8243; padding_bottom=&#8221;80&#8243; css=&#8221;.vc_custom_1503040667934{background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;2\/3&#8243;][vc_single_image image=&#8221;19025&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;element_from_top&#8221; qode_hover_animation=&#8221;darken&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_empty_space height=&#8221;80px&#8221;]<blockquote class=' with_quote_icon' style=''><i class='fa fa-quote-right' style='color: #a8a8a8;'><\/i><h5 class='blockquote-text' style='color: #666666;'>Olivari is part of this historic building with the <em>Velasca<\/em> handle, in all of its positively plastic expressiveness, designed by the BBPR Studio itself.<\/h5><\/blockquote>[vc_empty_space height=&#8221;40px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; row_negative_margin=&#8221;disable_negative_margin&#8221; padding_top=&#8221;40&#8243; padding_bottom=&#8221;80&#8243; css=&#8221;.vc_custom_1503040795063{background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<p class=\"p1\">Gianluigi Banfi, Ludovico Barbiano di Belgiojoso, Enrico Peressutti, and Ernesto Nathan Rogers found the BBPR studio in 1932. After WWII, BBPR promotes new architecture such as Milan\u2019s\u00a0Velasca Tower\u00a0(1958) which interacts with the pre-existing environmental surroundings, thanks to Rogers\u2019s theoretical activity.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;25px&#8221;]<div class=\"custom_font_holder\" style=\" font-size: 13px; line-height: 26px; font-style: normal; font-weight: 500; text-decoration: none; letter-spacing: 1px; text-align: left;\"><a href=\"http:\/\/www.olivari.it\/en\/designer\/bbpr\/\">SEE BBPR BIOGRAPHY<\/a><\/div>[vc_empty_space height=&#8221;40px&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;19027&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;element_from_top&#8221; transition_delay=&#8221;0.5&#8243; qode_hover_animation=&#8221;darken&#8221;][vc_separator type=&#8221;transparent&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;19026&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;element_from_top&#8221; transition_delay=&#8221;0.5&#8243; qode_hover_animation=&#8221;darken&#8221;][vc_separator type=&#8221;transparent&#8221;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1493032235656{margin-top: 80px !important;background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1492678947240{padding-right: 10{1adff41c5ed09cf28db488199d6381e2896a2e4f10c7f91bd32a6edba73b55ee} !important;}&#8221;][vc_column_text] BBPR, 1956 [\/vc_column_text][vc_separator type=&#8221;transparent&#8221;][vc_column_text el_class=&#8221;quote&#8221;] When it was completed in the late 1950s, it became one of the distinctive landmarks of the City of Milan. The\u00a0Torre Velasca, designed by\u00a0Studio BBPR, summed up the cultural atmosphere of the Lombard city at the height of its redevelopment in the post-war period. [\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;18358&#8243; img_size=&#8221;large&#8221; qode_css_animation=&#8221;&#8221;][vc_column_text] VELASCA BBPR &#8211; Out of production[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;80&#8243; padding_bottom=&#8221;80&#8243; css=&#8221;.vc_custom_1503040667934{background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;2\/3&#8243;][vc_single_image image=&#8221;19025&#8243; img_size=&#8221;full&#8221; qode_css_animation=&#8221;element_from_top&#8221; qode_hover_animation=&#8221;darken&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_empty_space height=&#8221;80px&#8221;][vc_empty_space height=&#8221;40px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221;&#8230;<\/p>\n","protected":false},"author":5,"featured_media":21437,"menu_order":18,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[461],"portfolio_tag":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Velasca Tower | Olivari<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.olivari.it\/en\/contract\/torre-velasca\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Velasca Tower | Olivari\" \/>\n<meta property=\"og:description\" content=\"[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1493032235656{margin-top: 80px !important;background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1492678947240{padding-right: 10{1adff41c5ed09cf28db488199d6381e2896a2e4f10c7f91bd32a6edba73b55ee} !important;}&#8221;][vc_column_text] BBPR, 1956 [\/vc_column_text][vc_separator type=&#8221;transparent&#8221;][vc_column_text el_class=&#8221;quote&#8221;] When it was completed in the late 1950s, it became one of the distinctive landmarks of the City of Milan. 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