{"id":24108,"date":"2017-04-18T16:04:17","date_gmt":"2017-04-18T16:04:17","guid":{"rendered":"http:\/\/redvolver.com\/olivari\/portfolio_page\/palazzo-montecatini\/"},"modified":"2017-12-01T09:58:12","modified_gmt":"2017-12-01T09:58:12","slug":"palazzo-montecatini","status":"publish","type":"portfolio_page","link":"https:\/\/www.olivari.it\/en\/contract\/palazzo-montecatini\/","title":{"rendered":"Palazzo Montecatini"},"content":{"rendered":"

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Gio Ponti, 1936<\/h6>\n

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Poster building for Italian modernity, and a monument to the new working class,\u00a0Palazzo Montecatini\u00a0\u2013 designed by\u00a0Gio Ponti<\/a>\u00a0in 1936 \u2013 represents the shift from industrial space to administrative offices.<\/p>\n

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E42<\/h6>\n

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<\/i>
In this eloquent Milanese office building, Olivari\u2019s touch is present in the form of the E42<\/em> handle, designed by Gio Ponti himself. Conceived as a contract project, it is perhaps the handle that best expresses Olivari\u2019s experimental approach.<\/h5><\/blockquote>[\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” padding_top=”120″ padding_bottom=”80″ css=”.vc_custom_1502914424588{background-color: #ffffff !important;}”][vc_column width=”2\/3″][vc_single_image image=”18994″ img_size=”full” qode_css_animation=”element_from_left” qode_hover_animation=”darken”][\/vc_column][vc_column width=”1\/3″][vc_empty_space height=”235px”][vc_single_image image=”25101″ img_size=”full” qode_css_animation=”element_from_top” transition_delay=”0.5″ qode_hover_animation=”darken”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” row_negative_margin=”disable_negative_margin” padding_top=”40″ padding_bottom=”80″ css=”.vc_custom_1503037654246{background-color: #ffffff !important;}”][vc_column width=”1\/3″][vc_column_text]<\/p>\n

Gio Ponti with his\u00a0Palazzo Montecatini\u00a0in Milan (1936) brings him closer to Rationalism and introduces many technological innovations in Italy for the first time. In the 1950s, he develops a free, personal style that eschews square corners, searching for highly expressive chromatic and luminous effects, such as the\u00a0Villa Planchart\u00a0a Caracas (1954).<\/p>\n

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SEE GIO PONTI BIOGRAPHY<\/a><\/div>[vc_empty_space height=”40px”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”18996″ img_size=”full” qode_css_animation=”element_from_right” transition_delay=”0.5″ qode_hover_animation=”darken”][vc_separator type=”transparent”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”18998″ img_size=”full” qode_css_animation=”element_from_right” transition_delay=”0.5″ qode_hover_animation=”darken”][vc_separator type=”transparent”][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1493032235656{margin-top: 80px !important;background-color: #ffffff !important;}”][vc_column width=”2\/3″ css=”.vc_custom_1492678947240{padding-right: 10{1adff41c5ed09cf28db488199d6381e2896a2e4f10c7f91bd32a6edba73b55ee} !important;}”][vc_column_text] Gio Ponti, 1936 [\/vc_column_text][vc_separator type=”transparent”][vc_column_text el_class=”quote”] Poster building for Italian modernity, and a monument to the new working class,\u00a0Palazzo Montecatini\u00a0\u2013 designed by\u00a0Gio Ponti\u00a0in 1936 \u2013 represents the shift from industrial space to administrative offices. [\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”18030″ img_size=”large” qode_css_animation=””][vc_column_text] E42 Gio Ponti – Out of production[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” row_negative_margin=”disable_negative_margin” padding_top=”70″ css=”.vc_custom_1493036051855{background-color: #ffffff !important;}”][vc_column width=”1\/3″][vc_single_image image=”18993″ img_size=”full” qode_css_animation=”” transition_delay=”0.5″ qode_hover_animation=”darken”][vc_separator type=”transparent”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”18995″ img_size=”full” qode_css_animation=”” transition_delay=”0.5″ qode_hover_animation=”darken”][vc_separator type=”transparent”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”18992″ img_size=”full” qode_css_animation=”” transition_delay=”0.5″ qode_hover_animation=”darken”][vc_separator type=”transparent”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid”…<\/p>\n","protected":false},"author":5,"featured_media":21447,"menu_order":13,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[461],"portfolio_tag":[],"yoast_head":"\nPalazzo Montecatini | Olivari<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.olivari.it\/en\/contract\/palazzo-montecatini\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Palazzo Montecatini | Olivari\" \/>\n<meta property=\"og:description\" content=\"[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1493032235656{margin-top: 80px !important;background-color: #ffffff !important;}”][vc_column width=”2\/3″ css=”.vc_custom_1492678947240{padding-right: 10{1adff41c5ed09cf28db488199d6381e2896a2e4f10c7f91bd32a6edba73b55ee} !important;}”][vc_column_text] Gio Ponti, 1936 [\/vc_column_text][vc_separator type=”transparent”][vc_column_text el_class=”quote”] Poster building for Italian modernity, and a monument to the new working class,\u00a0Palazzo Montecatini\u00a0\u2013 designed by\u00a0Gio Ponti\u00a0in 1936 \u2013 represents the shift from industrial space to administrative offices. 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